The Amazon Academy Program is launching in Saudi Arabia to train and certify trainees in the digital field. The program aims to develop more than 30,000 trainees with digital skills that are much sought after in order to prepare them for the future job market.
Amazon MENA Vice President Ronaldo Mouchawar said the new program has an immersive curriculum that combines theoretical knowledge with hands-on training, and that it seeks to prepare Saudi citizens with a competitive edge in the job market.
Mouchawar said that Saudi Arabia is undergoing a major digital transformation and that certified training and expertise in future-facing sectors will help Saudi talent to develop the in-demand skills required to achieve career growth and advancement.
Areas that are being transformed in the Kingdom include 5G, artificial intelligence, online purchasing, digital payments, and a digitalized customer service experience.
Amazon developed its multi-year program specifically for Saudi talent market needs. The curriculum will include topics such as artificial intelligence, cloud computing, e-commerce logistics, and retail.
The course will last for three years. All courses offered by the academy will impart Amazon’s “customer backward” philosophy, which aims to unlock customer obsession among learners and create a passion for invention and innovation, Mouchawar said.
A recent study by LinkedIn has revealed that the most in-demand jobs in the UAE and Saudi Arabia in 2023 will be in the technology sector. This is in response to the region’s growing emphasis on digitalization.
Amazon Academy announced its launch earlier in February at LEAP 2023. It makes it the massive tech company’s largest talent development initiative in the region.
Saudi Arabia’s Ministry of Communications and Information Technology (MCIT) will collaborate with Amazon through MCIT’s Future Skills initiative to encourage Saudi talent to sign up for the skills development academy, which is operated by Saudi Digital Academy (SDA) and TUWAIQ Academy.