Apple on Friday will take the wraps off its latest and biggest store redesign: its Fifth Avenue location in New York, CNET reports.
The new store, which is in the same location right off of Central Park on 59th Street and Fifth Avenue, is double the size of the old one. New adjustments to the plaza above ground include a redesigned outdoor plaza with added trees and small pools of water, which will be turned off in the winter.
New “Skylenses” are mirrored seating areas with glass centers that allow natural light into the store and sky views from inside the store, while giving viewers above ground a bird’s-eye look below, CNET adds.
As part of the attempt to be a more communal space and less like a traditional store, the Fifth Avenue store has trees and foliage inside as well. Updated LED lighting adjusts over the course of the day to match the color temperature of the light outside, a feature similar to the iPhone’s Night Shift mode that gradually makes the screen warmer as nightfall approaches.
There are plenty of tables to accommodate Apple’s latest iPhones, Apple Watches, iPads and Macs, while a large screen at the front of the store has seating space for presentations and events. There are new “boardrooms” available for businesses looking to learn more about incorporating Apple into their workflow, while the back has a listening room for HomePods, CNET noted.
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